ON THE MOBILE ECOMMERCE BLOG

Quarterly Updates Own the eCommerce Funnel: Optimize Mobile Checkout Conversions

Own the eCommerce Funnel: Optimize Mobile Checkout Conversions

On September 15, 2019, the Mobile Optimiziation Initiative (MOI) celebrated its one year anniversary! To date, 248 merchants have participated in the Initiative, testing 135 standardized live experiments for the community. The experiments in action have resulted in an average lift in Revenue per Visitor (RPV)1 of 7.12%2, compiled from aggregated data on over 10.9…

Read more
ReportsResourcesWebinar Total Economic Impact Study Webinar

Webinar Unveils Forrester Total Economic Impact™ Study on the Mobile Optimization Initiative

The Mobile Optimization Initiative recently commissioned Forrester Consulting to conduct a Total Economic Impact™ study examining the potential ROI for participating merchants. Watch the webinar on-demand and learn how the Mobile Optimization Initiative can help you grow your revenue.

Read more